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Privacy Policy

Effective Date: October 14, 2026  •  Version: 1.1

This Privacy Policy explains how CupidCompanies ("Company," "we," "us," or "our") collects, uses, discloses, and protects personal information when you visit cupidcompanies.com or use our products, including Cupid Calendar (collectively, the "Service").

1.Scope

This Privacy Policy applies to personal information collected through the Service, including when you:

  • visit our website;
  • join the Cupid Calendar waitlist;
  • create an account or use the app;
  • complete assessments, reflections, or guided exercises;
  • connect with a partner; or
  • contact us for support.

2.Information We Collect

A. Information you provide directly

  • email address (when joining our waitlist or creating an account);
  • profile details, name, and relationship preferences;
  • responses to assessments, journals, prompts, and guided exercises;
  • relationship, communication, emotional wellbeing, or intimacy-related information you choose to share;
  • messages you send to Arrow, the app's AI assistant; and
  • billing information and support communications.

B. Information collected automatically

  • IP address. Our waitlist stores it only as a one-way hash. When you sign in to the app, our hosting provider records your IP address with your session, for security;
  • device type, browser, operating system, and app version;
  • a push notification token for your device, if you allow notifications;
  • error reports when something in the app breaks, linked to your account ID;
  • usage logs, feature interactions, and session timestamps; and
  • cookies and similar technologies, subject to your choices where required by law.

C. Information from third parties

  • payment processors; and
  • authentication providers, such as Google or Apple, if you sign in with them.

3.Sensitive Information

Because Cupid Calendar touches deeply personal relationship topics, some information you choose to share — relating to emotional wellbeing, intimacy, sexual wellness, therapy, or communication — may qualify as sensitive personal information under applicable law.

We process such information only:

  • to provide the features you request;
  • with your explicit consent where required by law;
  • to comply with legal obligations or protect safety; or
  • in aggregated, de-identified form as described below.

When you sign up, we ask you to accept our Consent and Safety policy. You choose what you write about sensitive topics, and what you share. Your private journal and event notes are visible only to you.

4.How We Use Personal Information

We may use personal information to:

  • provide, operate, maintain, and improve the Service;
  • manage accounts and waitlist registrations;
  • personalize your experience, content, and recommendations;
  • deliver courses, check-ins, reminders, and notifications;
  • answer you when you use Arrow, the app's AI assistant;
  • share information with your linked partner, as described in section 8;
  • process payments and subscriptions;
  • detect, prevent, and respond to fraud, abuse, and security issues;
  • comply with legal obligations and enforce our agreements; and
  • send service-related messages and, where you have consented, marketing communications.

5.Aggregated and De-Identified Data

We may use aggregated, de-identified data to fix problems and improve the app. We do not use it to make claims about relationship outcomes. We will not use your name, direct identifiers, or recognizable personal story in public-facing marketing without your separate express permission.

6.Legal Bases for Processing

Where required by law, we rely on one or more of the following legal bases:

  • performance of a contract with you;
  • your consent;
  • compliance with legal obligations;
  • protection of vital interests; and
  • legitimate interests, where not overridden by your rights.

7.Cookies and Similar Technologies

We may use cookies, local storage, and similar technologies for authentication, security, analytics, and service functionality. Where required by law, we provide consent choices for non-essential tracking and honor your selections.

8.How We Share Information

We may share personal information with:

  • the service providers that run the Service, listed below;
  • your linked partner. They see the items you choose to share, plus gratitude notes you write for them and which lessons you have finished;
  • professional advisors such as lawyers, auditors, and insurers;
  • regulators, courts, or law enforcement where required by law or to protect safety; and
  • a successor entity in connection with a merger, acquisition, or restructuring.

Our service providers

  • Appwrite hosts our database and servers.
  • Sentry receives error reports.
  • Google Firebase and Apple deliver push notifications.
  • RevenueCat, Apple, and Google handle subscriptions.
  • Anthropic processes messages you send to Arrow.
  • Google and Apple handle sign-in if you choose them.
  • Fastmail delivers the emails we send you.

Arrow, the app's AI assistant

The app includes an AI assistant called Arrow. When you use it, your messages and some of your app data are sent to Anthropic, our AI provider, so it can reply. That app data includes your first name, averages and a trend of your check-in ratings from the last two weeks, themes from the notes on your check-ins (not your private journal), your questionnaire results, which couple tools you have started, and a summary of your recent and upcoming plans. If you do not use Arrow, nothing is sent to Anthropic. Anthropic handles that data under its own commercial terms and privacy policy, which say how long it keeps data and whether it is used to train its models.

We do not currently share your information with counselors, coaches, or other professionals.

We do not sell your personal data. We do not use it to show you ads.

9.International Data Transfers

We may store and process personal information in countries other than your country of residence. Where required by applicable law, we use appropriate safeguards — such as standard contractual clauses — for restricted international transfers.

10.Data Retention

We retain personal information for as long as reasonably necessary to:

  • provide the Service;
  • maintain business and legal records;
  • resolve disputes and enforce agreements; and
  • comply with legal, tax, accounting, and security obligations.

When information is no longer needed, we delete, anonymize, or securely de-identify it where feasible.

We take backups of our database daily and keep each one for 7 days.

11.Security

We use administrative, technical, and organizational safeguards to protect personal information, including role-based access controls, encryption in transit, monitoring, and vendor controls. Each record in the app can be read only by you, and by your linked partner for the items you share. No method of transmission or storage is perfectly secure, and we cannot guarantee absolute security.

12.Your Rights and Choices

Depending on your location, you may have the right to:

  • access, correct, or delete personal information;
  • withdraw consent;
  • object to or restrict certain processing;
  • obtain a portable copy of your information;
  • opt out of marketing, profiling, or certain data sharing; and
  • appeal a denied privacy request where required by law.

To exercise your rights, contact us at privacy@cupidcompanies.com. We may verify your identity before processing your request.

Deleting your account and data

You can delete your account at any time. There are two ways to do this:

1

In the app. Open Settings and tap Delete Account. This deletes your profile and everything you wrote. Documents you made with your partner are deleted for both of you. Your partner keeps what they wrote. It does not cancel a store subscription, so cancel that first. We take backups daily and keep each one for 7 days, so your data is gone from them within 7 days of deletion. Error reports linked to your account ID are not removed by this and expire on our error-monitoring service's own schedule.

2

By email. Send a deletion request to privacy@cupidcompanies.com from the email address associated with your account. We will process your request and confirm deletion within 30 days.

Note: Some data may be retained for a limited period where required by law or for fraud prevention, dispute resolution, or legal compliance. Retained data is isolated from active use and deleted as soon as legally permitted.

13.Consent, Safety & Respectful Use

Cupid Calendar is designed to support healthy, intentional connection between adults. Using the app does not replace direct communication between partners. A reminder, shared plan, check-in, prior preference, or AI-generated suggestion does not equal consent.

The platform may only be used in respectful, lawful, and non-coercive ways. You may not use it to:

  • pressure, shame, or manipulate another person;
  • monitor or control another person;
  • weaponize shared reflections, mood logs, or insights during conflict;
  • harass, threaten, or retaliate against another user; or
  • misuse private information shared in confidence.

Shared features — including shared calendars, reflections, and relationship tools — should support trust and communication, not surveillance or control. Before you turn on shared features, check what your partner will be able to see. If you are afraid of your partner, do not start with shared features. Our Safety Resources page lists where to get help.

Cupid Calendar is not a substitute for licensed therapy or counseling, medical advice, legal advice, crisis intervention, or emergency services. If you feel unsafe or threatened, please seek help from local emergency or support services immediately.

For full guidance on consent, safety, and respectful use, visit our Consent & Safety page.

14.Marketing Communications

We send marketing and promotional communications — including email and SMS — only with your prior opt-in consent. You will never receive marketing messages from us unless you have expressly agreed to receive them.

Email

Marketing emails require your affirmative opt-in at the time of sign-up or through a separate consent step. You may opt out at any time using the unsubscribe link in any email or by contacting us at privacy@cupidcompanies.com.

SMS / Text Messages

We will only send SMS or text messages to your mobile number if you have explicitly opted in to receive them. Message and data rates may apply. You can opt out at any time by replying STOP to any message or by contacting us at privacy@cupidcompanies.com.

Service-related messages, billing notices, and security alerts are not marketing communications and may be sent when operationally necessary, regardless of marketing preferences.

15.Regional Notices

If you reside in California, Virginia, Colorado, Connecticut, Utah, the European Economic Area, the United Kingdom, Canada, Australia, or another jurisdiction with additional privacy rights, you may have rights or disclosures beyond those described above. We will provide any additional notices, opt-outs, or consent tools required by applicable law.

16.Children

The Service is intended only for adults age 18 and older. We do not knowingly collect personal information from children. If we learn we have done so, we will take reasonable steps to delete that information.

17.Changes to This Policy

We may update this Privacy Policy from time to time. If changes are material, we will provide notice by updating the date above and, where appropriate, by email or in-app notification.

18.Contact Us

Questions, requests, or concerns about this Privacy Policy:

CupidCompanies

Privacy Contact: privacy@cupidcompanies.com

Website: cupidcompanies.com

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